SALEEM RISHAH
Media Design Specialist & AI Creative
17+ years in Video Post-Production, Motion Graphics, Generative AI, and Visual Brand Communication.
PROFESSIONAL SUMMARY
High-impact Media Design Specialist with 17+ years of expertise in professional video production, motion graphics, and visual brand communication. Currently completing a Master-level Professional Certification (1720+ UE) in Germany, specializing in the strategic fusion of cinematic video editing, complex image compositing, and Generative AI. Recent personal projects include an AI persona that reached 1.5M organic impressions in North America, and an Arabic football content channel with over 5M reach across the Gulf region and Europe. I bridge traditional craftsmanship with future-ready digital strategies and deliver pixel-perfect assets that drive brand authority and measurable engagement.
CORE COMPETENCIES
● Video & Motion Mastery: Expert-level post-production, broadcast-quality motion graphics, and narrative-driven storytelling using Premiere Pro, After Effects, and Audition.
● Advanced Image Artistry: High-end retouching, complex photo manipulation, and editorial branding assets using Adobe Photoshop, Illustrator, InDesign, and Lightroom.
● Generative AI Integration: Production-grade workflows across Midjourney, Runway, Firefly, Kling AI, HeyGen, ElevenLabs, Nano Banana, and Claude. Proven track record of scaling content output without sacrificing quality.
● Strategic UI/UX & Web: User-centric interface design (Figma) and responsive web foundations (HTML5/CSS3, JavaScript in progress).
● Brand Strategy: Data-driven content marketing, multilingual storytelling (Arabic, English, German), and agile project management.
PROFESSIONAL EXPERIENCE
Media Design Specialist & AI Creative (Freelance) | Apr 2021 – Present
● Architecting end-to-end video and visual identities for digital brands, content creators, and start-ups using AI-augmented workflows.
● Built "Julia," an AI-driven persona that reached 1.5M organic impressions across the US and Canadian markets within two months.
● Producing an independent Arabic football content channel that has surpassed 5M reach across the Gulf region and Europe.
● Full-stack post-production: video editing, motion graphics, sound design, and color grading.
● Remote collaboration with international clients across multiple time zones.
Graphic Design Specialist (Internship) | Zentraldruckerei Zweibrücken, Germany | Mar 2020 – Mar 2021
● Designed print materials (posters, advertising signs, and signage) using Adobe Photoshop and Illustrator.
● Contributed to the full production pipeline: pre-press, printing, on-site delivery, and installation.
● Mastered German pre-press standards and large-format print production.
● Ensured 100% adherence to strict corporate brand guidelines in high-resolution image preparation.
Digital Media Designer (Remote) | ibelieveinsci.com | Apr 2018 – Feb 2020
● Synthesized complex scientific data into accessible, high-impact infographics and digital illustrations.
● Designed and produced reach-driven social media campaigns for a science communication audience.
● Optimized remote design workflows for high-volume publishing schedules in close collaboration with the editorial team.
Social Media Designer | Self-Employed | Apr 2015 – Feb 2018
• Development of comprehensive corporate identities and logos for
start-ups.
start-ups.
• Tailored visual systems for social media channels.
• Creation of high-engagement assets for digital brand building.
Senior Video Editor | Dampress Media Foundation, Syria | July 2012 – Sep 2015
● Led post-production for time-sensitive news reports and documentary segments for TV broadcasting.
● Developed professional on-screen graphics and visual identities for digital news channels.
● Designed visual content for both web and print distribution.
Junior Video Editor & Post-Production Assistant | The Third Eye Media Production | 2008 – 2012
● Assisted in professional film production and high-end video editing.
● Prepared and executed post-production workflows for commercial and documentary projects.
● Built foundational expertise across the full Adobe video stack early in career.
EDUCATION & ADVANCED TRAINING
Media Design Specialist (Master-Level Equivalent) | velpTEC Edutainment, Germany | Sep 2025 – July 2026
● Rigorous 1720-hour (UE) professional qualification program covering the full spectrum of modern media production.
● Specialized Focus: Advanced Marketing Management, Content Strategy, High-End Graphic Production, and Agile Project Management (Scrum/Kanban).
● Technical Deep-Dive: Comprehensive mastery of the Adobe Creative Cloud, UI/UX research and design (Figma), and Web Architecture (HTML5, CSS3, JavaScript fundamentals).
Diploma in Media Design | Technical Media Institute, Damascus | 2005 – 2008
● Foundational training in video production, graphic design, and visual identity.
TECH STACK
● Video & Motion: Adobe Premiere Pro, After Effects, Audition.
● Design: Photoshop (Advanced), Illustrator, InDesign, Lightroom, Figma.
● Web: HTML5, CSS3, JavaScript (in progress), WordPress, Responsive Architecture.
● Generative AI: Midjourney, Runway, Adobe Firefly, Kling AI, HeyGen, ElevenLabs, Nano Banana, Claude.
● Methodology: Agile, Design Thinking, Prompt Engineering, Multi-Platform Content Strategy.